Kororā in Māori means: (noun) little penguin or little blue penguin… Kororā are native and live in Kāpiti Coast, known as the world’s smallest penguin that grow to about 25cm tall and weigh about 1 kg.
Kororā spend a lot of their time feeding at sea but come ashore to rest, nest and moult. Currently minded by Kāpiti Biodiversity Project and classed as at ‘At Risk – Declining’, while they help tell the story of the beautiful coastal lifestyle that Kāpiti provides we can also help tell theirs….
Local Awareness
Safari Group and Sustainable Coastlines are teaming up to do clean-up events, educational initiatives, and public awareness campaigns, with the goal of empowering the Paraparumu community in reducing plastic pollution, litter and safeguarding the moana we hold dear.
Kororā – a little blue penguin
Kāpiti Coast Island
KĀPITI COAST
26-29 Marine Parade
PARAPARAUMU BEACH
An exclusive collection of one, two and three bedroom apartments that embodies the distinctive & desirable lifestyle of Kāpiti Coast. Dive into unparalleled sunset views, a vast coastline for leisurely strolls, access to the enchanting Kāpiti Island, and a bustling hub of activity. Enjoy a backdrop of nature’s finest theatre where professionals seeking a daily respite from the hustle of Wellington, families yearning for room to breathe, and individuals on the brink of new chapters in their lives have all found solace and promise.
Satisfy + Badass Moon
Satisfy, a special Sans Serif font with unique compact and wavy extra ligature marks, complimented by the rough and textural Badass Moon Script font. Together they encapsulate the modern coastal lifestyle Kāpiti Coast has on offer.
Typography
DRIFTWOOD
C=18 M=68 Y=88 K=0
R=208 G=111 B=60
#d06f3c
SAND
C=5 M=35 Y=92 K=0
R=239 G=172 B=50
#efac32
WATER
C=100 M=54 Y=42 K=0
R=0 G=108 B=133
#006c85
Visual Identity | Motion Graphics | Property Development
Very excited about the prospect of doing a project in Kāpiti Coast and keen on utilising visual story telling throughout the creative. I came across Kororā, after doing some research about the local area. Currently minded by the Kāpiti Coast Biodiversity Project. What I saw was a unique story that could consciously raise awareness about one of the local native species and give back to the area.
Inspired by the Kororā and their lifestyle habits, I decided to encapsulate our marketing story line into three Pillars: Play, Rest and Connect...